Thornburg Investment Management is one of the leading and fastest growing fund groups in the US, specializing in focused, value oriented equity funds as well as highly defined debt funds.

Presentation - Company Overview; 6 min. 40 sec.
Commentary - Ken Ziesenheim, President - Thornburg Securities 

  • Project Mandate: Capture the unique “away from Wall Street” character of the organization in the voice of its key senior executives. We were also charged with making use of the rich Southwest landscape that represents their roots in Santa Fe, New Mexico.
  • Resources: After a review of the firm’s current print collateral and web site, we interviewed Garrett Thornburg the firm’s CEO and founder, Brian McMahon their CIO, and Ken Ziesenheim, president of Thornburg Securities, their distribution company.
  • Result: In the presentation we were able to capture in under 7-minutes, not only a bit of the unique character and integrity of the organization but also the unusual nature of their highly structured but more broadly defined approach to value investing.
  • Client Commentary: At the above link is a 2 minute commentary by Ken Ziesenheim, Thornburg Securities’ president about their experience with the project as well as how they plan on applying the media to different products and communication channels.